Many business owners talk a good story but do they actually practice what they preach and take their own advice? Are they walkers or talkers?
Looking around, there are many business owners who clearly aren’t following their own advice for whatever reason. We all know it’s easy to say something but it’s not always so easy to do it but if you’re serious about your business, you should be a good example and put it into practice yourself.
Let me explain what I mean. If you are looking for a secretary or virtual assistant for example, would you want to work with someone who isn’t organised themselves? Probably not. If they can’t organise their own business then how are they going to organise yours I wonder.
The same with someone who promotes health and fitness. Would you really want to work with someone who promotes healthy living but clearly doesn’t practice it themselves. I don’t mean the odd burger or cream cake but if they look fit and healthy then you are more likely to trust them to help and support you in achieving the fitness level that you want.
Are You Your Best Customer?
You should really be your best customer; showcasing what you do and how you can help others achieve the same.
Business is the same. Watching how a business works is often a great way of knowing how they deliver their service.
If you contact a business for example and they don’t respond within a reasonable amount of time, what does that tell you? They are also probably the ones complaining they don’t have enough customers or enough money but by looking at their systems and processes and making a few changes could turn things around very quickly.
We’ve all come across people who make arrangements to attend a meeting or book appointments and then cancel at the last minute; not once but several times. Again, what does this tell you about their business or their ability to plan their diary. Once you start to look, you see patterns everywhere! By being more aware of whether someone is a walker or a talker, you can make more informed choices about who you want to work with in the future. This process will naturally filter out those who aren’t serious about their business and enable you to move into a position where you can choose who you work with.
Be a walker, not a talker and see how your business changes and grows, attracting different clients who really want to work with you.