News & Views

The latest information regarding Steer Your Business activities as well as small business articles of interest.

News and Views

The Referrals You Never See 

You probably track your leads.  You know where your enquiries come from. You might even measure conversions.  But there’s a number you don’t see.  And it’s quietly costing you more than anything else.  The referrals that never happen.  Not the ones you lose.  The ones that were about to be made… and weren’t.  Picture this.  Someone is in a conversation. Your name comes up.  You’re not in the […]

News and Views

Stop Starting Recruitment with the CV (a guide to better recruitment) 

Most recruitment still begins the same way. A job advert goes out, applications arrive, and someone sits down to sift through a pile of CVs. It feels like a sensible place to start. Unfortunately, it is also one of the least reliable parts of the entire hiring process.  If the goal of recruitment is to […]

News and Views

The Power of Networking: Why Conversations Still Build the Strongest Businesses 

In a world increasingly dominated by digital funnels and automated outreach, it’s tempting to believe that business growth is a numbers game powered by tech. Yet the most transformative opportunities rarely come from algorithms—they come from people. Real conversations, genuine engagement, and strategic partnerships continue to be the engines that drive long-term business success.  Networking is not […]

News and Views

Beyond Instinct: Why Data is Your Roadmap to Sustainable Business Growth

The Peril of ‘Winging It’ in Business For many small business owners and entrepreneurs, the journey is often driven by passion, intuition, and a healthy dose of improvisation. While entrepreneurial spirit is vital, relying solely on instinct, or ‘winging it,’ can leave your business vulnerable to missed opportunities and avoidable pitfalls. In today’s competitive landscape, […]

News and Views

Elevate Your Enterprise: Why Booking Your Spot in Our July/August 2026 Issue Now Matters

For every ambitious UK business owner, strategic planning is the bedrock of sustained growth. While focusing on immediate demands, it’s the forward-thinking decisions that truly set you apart. This week, we bring a time-sensitive opportunity designed to significantly amplify your reach and solidify your market presence well into the summer of 2026. The Power of […]

News and Views

Beyond the Business Card: Forging Strategic Alliances That Fuel SME Growth

The vibrant energy of a networking event, perhaps like the recent Circle Networks Scotland Live, is fantastic for making initial connections. But for your small business to truly thrive, these handshakes need to evolve into something more profound: strategic alliances. Why Strategic Alliances Matter for SMEs In the competitive landscape, going it alone can be […]