News & Views

The latest information regarding Steer Your Business activities as well as small business articles of interest.

News and Views

Beyond the Business Card: Forging Strategic Alliances That Fuel SME Growth

The vibrant energy of a networking event, perhaps like the recent Circle Networks Scotland Live, is fantastic for making initial connections. But for your small business to truly thrive, these handshakes need to evolve into something more profound: strategic alliances. Why Strategic Alliances Matter for SMEs In the competitive landscape, going it alone can be […]

News and Views

From Handshakes to Headway: Strategically Nurturing Your Networking Connections

Making Every Connection Count: The Art of Strategic Follow-Up The Post-Event Power Play Attending a bustling event like Circle Networks Scotland Live is undeniably exciting. You meet new faces, exchange ideas, and feel the vibrant pulse of the business community. But here’s the crucial question: how do you transform those initial handshakes into lasting, valuable […]

News and Views

Networking Beyond the Business Card: Strategies for Meaningful Connections That Drive Growth

In today’s interconnected business world, networking is more than just collecting business cards; it’s about building genuine relationships that can lead to invaluable collaborations, partnerships, and growth opportunities. For UK SMEs, mastering the art of meaningful networking can unlock doors to new markets, expert advice, and a supportive community. The Shift from Quantity to Quality […]

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Is AI actually making businesses money yet? Or is it all noise? 

By Angus Hay, Founder & CEO, Vereus AI  Back in December, a Managing Director said something to me that perfectly summed up the current state of AI in business:  “We’ve rolled out three AI tools this year and I still can’t point to a single pound they’ve made us.”  He was more confused than he […]

News and Views

Building a Wider World for Your Business

Your business isn’t a solitary island; it’s part of a vast, interconnected ecosystem. To truly flourish and achieve sustainable success, you must actively grow this ecosystem, and that starts with urgently expanding your audience. This isn’t just about getting more clicks; it’s about strategically connecting with new markets, collaborators, and opportunities that will fuel your […]

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Why capable businesses struggle with marketing  

When you’ve been running your own business for a while, there can come a point where marketing starts to feel harder than it should. You’re not a start-up: you have regular clients, a steady turnover and a reputation and level of trust in your industry that you’ve worked hard to earn. Yet your marketing feels […]