4D Recruitment: Why Most Franchise Selection Falls Short
Most franchise recruitment stops at financial qualification and a discovery call. The candidate has the funds. The conversation went well. Everyone signs. Six months later, the problems start. The truth is that two of the factors that genuinely predict franchisee success are rarely assessed in any structured way. The result is wrong-fit franchisees, early exits, […]
Unlocking Tomorrow: Integrating AI and Data for Business Resilience
The business world is constantly evolving, demanding that entrepreneurs not only keep pace but actively seek out new ways to innovate and adapt. This week, as we launch our July/August ‘Steer Your Business’ magazine and look towards the Kent AI Conference, the spotlight is firmly on how small and medium-sized enterprises (SMEs) can harness powerful […]
Push Through Your Ceiling
Most businesses don’t stall because of the market. They stall because they were built around one person. Steve Waugh on the framework that moves an owner-managed business through its ceiling — and turns it into an asset worth selling. Ask an owner-manager how things are going and you’ll usually hear the same word. “Busy.” Said like it’s a badge of honour. It […]
You Don’t Need An Operations Director… Yet
Growth creates pressure long before most businesses are ready for a full-time senior leadership team. This is particularly true in franchise and multi-site businesses. What worked when the founder could stay close to every decision starts to become harder to manage. Communication is challenged; standards become inconsistent and too much still relies on one person. […]
Why Your Facebook Ads Are Not Working!… And It Has Nothing To Do With Your Budget
Every week I speak to service business owners who have tried Facebook ads and written them off as a waste of money. They spent a few hundred pounds, got a handful of clicks and concluded that ads simply do not work for their type of business. They are almost always wrong about the reason. The […]
Why ‘Winging It’ Won’t Work: The Power of Strategic Planning for Small Business Growth
Many small business owners find themselves caught in a cycle of reacting rather than strategising , often leading to missed opportunities and stalled growth. While intuition can be a valuable asset, relying solely on ‘winging it’ in today’s dynamic market is a risky gamble. So, why exactly is a solid plan better than simply hoping […]
