News & Views

The latest information regarding Steer Your Business activities as well as small business articles of interest.

News and Views

Sell What They’re Buying: Is your branding doing its job?

In an increasingly brand conscious world, many business owners underestimate the real value of their branding.  First impressions count and in a crowded and sceptical market-place, it’s important to create a positive first impression. Before your business can impart information about its product or service, you need to gain a prospective customer’s attention and create a connection. Branding is all about showing that you are ‘their kind of …

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News and Views

CRM: What Do You Need To Do?

How many times have you tapped away at the computer and berated yourself for not being able to complete what you consider a simple task?  I’m betting it’s a lot.  Customer Relation Management systems are real ‘buzz’ products now and rightly so. If we are running a business, then we need a suitable and affordable solution to keep on top of our customers’ journey and somewhere to …

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News and Views

Hybrid Working…… Are you ready ?

The Covid pandemic has changed the way we work and ushered in a new era of hybrid working – but is your business ready and able to offer this mix of on-site, off-site and remote working?  When businesses were forced to close down their physical offices and workspaces, this brought technology to the fore. We’ve …

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News and Views

Support Your Community and #BuySocial

Exciting news! We will be adding a #buysocial directory to the website to showcase the charities and social enterprises that do some amazing work. Not only do they produce amazing products and services, but they also contribute to the community so it’s a “win, win”. Social enterprises are supporting all sorts of communities such as …

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News and Views

A Conversation with Doreen Ritchie, Life and Executive Coach

An interview with Doreen Ritchie, Life & Executive Coach on issues she can help business owners with

News and Views

Why Your Objection Handling isn’t Working (And How to Fix It)

Objection handling is something salespeople seem to fear the most.