Marketing

Networking in Print: Why Your Business Needs Visibility Beyond the Room 

Business, Marketing, Networking

In today’s fast-paced business world, networking is often seen as the golden ticket to growth. We attend events, exchange business cards, and hope those brief conversations lead to lasting connections. But here’s the truth: visibility shouldn’t end when the meeting does.  Most networking opportunities give you an hour, maybe two, of exposure. After that, it’s […]

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Social Media Marketing for Business – Fire from the Welsh Dragon!  

Business, Marketing, Uncategorised

#MikeArmstrong #FireFromTheWelshDragon  Social media is no longer just a nice-to-have for businesses – it’s the lifeblood of modern marketing. If you’re not showing up consistently on LinkedIn, Instagram, Facebook, TikTok, X (Twitter), or YouTube, then you’re invisible to the very people you want to reach. And invisibility doesn’t grow businesses!  From the desk of the

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Sell What They’re Buying: Is your branding doing its job?

Business, Marketing

In an increasingly brand conscious world, many business owners underestimate the real value of their branding.  First impressions count and in a crowded and sceptical market-place, it’s important to create a positive first impression. Before your business can impart information about its product or service, you need to gain a prospective customer’s attention and create a connection. Branding is all about showing that you are ‘their kind of

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