Marketing

Why Most Small Businesses Are Losing Customers Before They Even Know They Exist 

By Dean, Founder of GoVelto  Every week I speak to business owners who are brilliant at what they do but struggling to grow consistently. They have happy customers, solid reviews, and real expertise but their pipeline looks the same every month. Busy one week, quiet the next. Relying on referrals, hoping the phone rings, and crossing their fingers that […]

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The Referrals You Never See 

You probably track your leads.  You know where your enquiries come from. You might even measure conversions.  But there’s a number you don’t see.  And it’s quietly costing you more than anything else.  The referrals that never happen.  Not the ones you lose.  The ones that were about to be made… and weren’t.  Picture this.  Someone is in a conversation. Your name comes up.  You’re not in the

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Networking in Print: Why Your Business Needs Visibility Beyond the Room 

In today’s fast-paced business world, networking is often seen as the golden ticket to growth. We attend events, exchange business cards, and hope those brief conversations lead to lasting connections. But here’s the truth: visibility shouldn’t end when the meeting does.  Most networking opportunities give you an hour, maybe two, of exposure. After that, it’s

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Social Media Marketing for Business – Fire from the Welsh Dragon!  

#MikeArmstrong #FireFromTheWelshDragon  Social media is no longer just a nice-to-have for businesses – it’s the lifeblood of modern marketing. If you’re not showing up consistently on LinkedIn, Instagram, Facebook, TikTok, X (Twitter), or YouTube, then you’re invisible to the very people you want to reach. And invisibility doesn’t grow businesses!  From the desk of the

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